Generate creative solutions with ideation
How to generate creative 'out of the box' ideas and solutions with your team
Ideation is the process of generating new, creative ideas in large quantities. You can lead your team in using some powerful 'ideation' techniques in your own thinking and in group work sessions, or brainstorms. But rethinking the problem, and approaching it from different angles, your team will be able to generate new exciting ideas. Use the techniques of randomisation, SCAMPER and modelling and copying to develop the solutions to social problems your customers deserve.
Extracts from Roger von Oech's Creative Whack Pack:
Dale Renner
Running Ideation sessions
Randomising
SCAMPER
Model and Copy
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